NBC.OTS » Products

Flexible IAB 6:1

Omar — Thu, 08 Feb 2018 17:09:19 +0000

Ad Size	6:1
Unit Name	XX-Large Image Banner
File Size	15k GIF/JPG
Animation	None
Audio	N/A
3rd Party Serving	Yes
Expansion Size	N/A

:15 Second Pre-Roll Video

Omar — Fri, 13 Jun 2014 15:41:18 +0000

Ad Size	640×360 preferred
Unit Name	Preroll
Bit Rate	Greater than 2Mbps
Animation	15 seconds
Audio	Auto
3rd Party Serving	Yes
Frame Rate	At least 15 frames per second
Recommended codecs	MPEG2, WMV, H.264/AAC
Aspect Ratio	16:9 (wide screen)

24 Hour Social Takeover (Mobile)

Omar — Mon, 17 Nov 2014 17:03:12 +0000

Deliver your marketing message to a highly engaged social audience with a unique mobile web experience. This provides ownership of the 2 standard placements and a rich “scroll-position” ad unit for users coming to the NBC Owned Station sites from Facebook.

Partnerships run a per day basis in each market.

The following ad units form the makeup of a Social Takeover

320×50
MPU 300×250
Scroll Position Ad (width is fully responsive to the phone (variable 320-480px) height is either 250, 365 or 380px)

FEP (VOD) Full Episode Player :15

Omar — Wed, 17 Dec 2014 19:28:11 +0000

VOD: Watch full episodes of NBC programming on demand from the NBC App, NBC.com & OTT devices

Digital Sweepstakes

Omar — Mon, 21 Jul 2014 19:39:29 +0000

With NBC as your advertising partner we can design, build, and fulfill promotional sweepstakes or contest that are socially friendly.

Native Advertising

Omar — Fri, 13 Jun 2014 18:57:34 +0000

Mobile Banner 320×50 (Web and App)

Omar — Wed, 11 Jun 2014 22:33:40 +0000

Ad Size	320×50
Unit Name	Mobile Banner 320×50
File Size	50k GIF/JPG
Animation	None
Audio	N/A
3rd Party Serving	Yes
Expansion Size	N/A

Native Immersive Article

Omar — Thu, 05 Mar 2015 22:41:58 +0000

Immersive Article (formerly known as Parallax) allow you to deliver a series of content in a rich immersive experience.

Parallax (par·al·lax) the effect whereby the position or direction of an object appears to differ when viewed from different positions. These content partnerships are promoted one per week per content initiative and can be built out as a series or a one off.

These content integrations use text, custom produced video, hi-res photography and/or existing client creative to engage with local audiences. Immersive Articles encourage longer page visit time as user curiosity leads to scrolling through the entire design (including the highlighted call to actions)

728×90

Omar — Thu, 12 Jun 2014 18:31:18 +0000

Ad Size	728×90
Unit Name	MPU
HTML 5 File Size	100k/200k*
Animation	15 seconds
Audio	On Click
3rd Party Serving	Yes
Expansion Size	N/A

* polite load

Mobile MPU Display 300×250

Omar — Wed, 11 Jun 2014 22:30:26 +0000

Ad Size	300×250
Unit Name	MPU
File Size	40k/100k*
Animation	15 seconds
Audio	On Click
3rd Party Serving	Yes
Expansion Size	N/A

* 40k (initial load) 100k (polite load)